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Establishes market information such as product requirements current supplier, annual spend, key decision makers. Picture 2
"The sales leads that CBS produce each year are input onto the Danzas master database. In the long term, I am confident that we will have one of the most comprehensive databases in our industry. This will enable us to target our customers accurately offering them solutions to meet all their logistics requirements."
Ian Coggins, Sales Director, Danzas (UK) Ltd.
Deletion of 'Gone Aways and non - applicables'
- Reduces future postage and literature costs

Amendments of company key personnel names and titles
- Better marketing and mailshot targeting, producing increased responses.

Database Enhancement
Mainly conducted at key personnel level.
With the use of a planned questionnaire to gain details in the minimum number of attempts
- Quick and efficient way to gain vital and complete information, such as year end, export turnover, makes of computers, canteen facilities etc. - leads to very specific target marketing

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[Appointment Making]  [Sales Lead Generation]  [Event Invitation]  [Research] 
[Database Development]  [Response Handling]  [Ancillary Services]  [Campaign Overview]